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Finally, a Good News Story
Discover the fifth cohort of Generation17, young leaders from five countries driving sustainability and social change with Samsung and UNDP to achieve the UN’s Global Goals.
From Multinational to Poly-national: A Bottom-up Corporate Strategy for American Companies in a Tariff-Tangled World
President Donald Trump’s tariffs pose a serious challenge for U.S.-based multinationals. CEOs must now balance maintaining ties with Washington while enabling their teams to compete globally. These tariffs signal more than economic pressure—they mark a shift from globalization to national interest.
Creators at the Helm: Culture, Credibility, and the New Rules of Brand Partnership
Recap of Edelman’s panel at Brands & Culture 2025.
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2025 TRUST BAROMETER
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