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Trust is the ultimate currency in the relationship that all institutions — businesses and brands, governments, NGOs, media — build with their stakeholders. Trust enables an organization to operate, lead and thrive. Join The TrustMakers, where listeners connect with global experts to learn what it takes to build trust in today’s society.
The Trustmakers
ABC News' George Stephanopoulos on journalists' battle for truth
ABC News anchor George Stephanopoulos sat down with Edelman CEO Richard Edelman to give a behind-the-scenes look at presidents’ crises that are featured in his book, “The Situation Room.” They also discuss the evolution of media and journalists’ role defending the truth, especially in this U.S. presidential election year.
The Trustmakers
ABC News' George Stephanopoulos on journalists' battle for truth
ABC News anchor George Stephanopoulos sat down with Edelman CEO Richard Edelman to give a behind-the-scenes look at presidents’ crises that are featured in his book, “The Situation Room.” They also discuss the evolution of media and journalists’ role defending the truth, especially in this U.S. presidential election year.
The Trustmakers
ACLU's Yasmin Cader on leading with clarity amid attacks on DE&I
The ACLU’s Deputy Legal Director and Director of The Trone Center for Justice and Equality, Yasmin Cader, speaks with Edelman’s Global Chief Diversity Equity & Inclusion Officer, Trisch Smith, about the latest Edelman Trust Barometer Special Report: Business and Racial Justice in America. Yasmin and Trisch talk about the ACLU’s history and work, how to navigate attacks on DE&I and where DE&I in the workplace is headed. “Have clarity, proceed with confidence and remain committed to fostering a sense of inclusion,” says Yasmin.
The Trustmakers
Vanderbilt Chancellor Daniel Diermeier on Addressing Polarization On and Beyond Campus
After protests and resignations at prominent universities across the U.S. last semester, all eyes are on campuses at the start of this new school year. Vanderbilt Chancellor Daniel Diermeier sits down with Edelman CEO Richard Edelman to discuss the importance of defining a university’s values when balancing freedom of speech with safety on campus, as well as addressing “affective polarization” throughout society.
The Trustmakers
Professor Scott Galloway: Brands Must ‘Act Up, Not Speak Up’
To close out The TrustMakers’ series on the ground at the 2024 Cannes Lions International Festival of Creativity, Scott Galloway, professor of marketing at NYU Stern School of Business and podcast host, sits down for a conversation with Edelman CEO Richard Edelman. Richard gets Scott’s reactions to the new 2024 Edelman Trust Barometer Special Report: Brands and Politicis.
The Trustmakers
Creators Colin & Samir on What It Takes to Run a Creator Business
The TrustMakers is continuing our series of episodes from on-the-ground at the Cannes Lions International Festival for Creativity. Colin Rosenblum and Samir Chaudry are hosts of “The Colin and Samir Show,” a YouTube show and podcast that breaks down the latest in the creator economy from the perspective of creators. They sit down with Edelman’s Smita Reddy to discuss the ins and outs of the business – and what this new landscape means for both creators and brands.